Includes 5 documents
Marketing and Synthetic Media Kit
Labeling of generated content, voice and likeness consent, intellectual property and substantiation of AI advertising claims.
USD 99USD 155
Complete kit · available to buyVoice or likeness cloning
Creating digital replicas of real people's voice, face or appearance, such as voice actors, employees, performers or customers. It requires consent and transparency, and using it to deceive or impersonate is penalized in several countries.
Examples
- Cloning a voice actor for ads
- Video avatar of an executive
- Dubbing with the actor's original voice
- Digital replica of an influencer
By country
We only list countries where an obligation in force or adopted mentions this use case.
How rules treat it, by jurisdiction
| Jurisdiction | Level | Date | Note |
|---|---|---|---|
| Mexico | Sector rules | May 14, 2026 | The Federal Labor Law and Copyright Law reform requires express consent to use voice or image with AI; fines of 1,000 to 5,000 UMA. |
| European Union | Transparency | August 2, 2026 | Deepfakes must be labeled (Art. 50(4)); voice and image are personal data. |
| Spain | Data protection | — | GDPR and the right to one's own image (Organic Law 1/1982): express, revocable consent. |
| Colombia | Sector rules | — | Law 2502/2025: AI-enabled impersonation is an aggravated offense. |
| Peru | Sector rules | — | Using AI to commit crimes is an aggravating factor (2025); image and voice are personal data (Law 29733). |
| Brazil | Sector rules | — | The Civil Code protects image and voice; the electoral court requires labeling AI election content. |
| California | Sector rules | January 1, 2025 | AB 2602: contract terms allowing digital replicas of a performer require a specific description and representation of the performer. |
| Illinois | Data protection | — | If a voiceprint or face geometry is used for identification, BIPA requires written consent and a public retention policy. |
| United States (federal) | Sector rules | — | The FTC rule on government and business impersonation (2024) and the FCC ruling on synthetic voices in robocalls. |
Common base documents
- Voice and Likeness AI Consent Form
Consent form · USD 19 · Available to buy
- AI Interaction Notice and Synthetic Content Labeling
Notice and procedure · USD 19 · Available to buy
- Generative AI Intellectual Property Policy
Policy · USD 39 · Available to buy
- Prohibited AI Practices Checklist
Checklist · USD 19 · Available to buy
Depending on your situation
- If biometric data is used to identify the person
- If the replica is of employees
- If it is published in campaigns